New data from London - ground individual hire and courier business firm Addison Lee reveals that despite shops and restaurants being closed this year , Romance language sports fan in the UK are planning to make a limited effort this Valentine ’s Day .
46 % of those project to celebrate Valentine ’s Day are determined to make it extra special this year , compared to just 20 % who say they are making less feat than last twelvemonth . One in three of those celebrating ( 33 % ) say they will spend more than they did last year , compared to just one in four ( 26 % ) who say they will expend less .
It ’s not just about pair this year , as 31 % of 1 observe Valentine ’s Day say they are compulsive to make it extra particular for 2021 . And with lockdown blueness starting to dress in , hoi polloi are using Valentine ’s Day this twelvemonth as an excuse to show family and friends that they care – with nearly one in four ( 24 % ) celebrate Valentine ’s Day by sending gifts to syndicate , and one in five ( 21 % ) sending gifts to friend .

Showing the love for local businessesMany are turning their back on retail giants like Amazon and await to local business to provide a special gift for bed I . Almost half ( 47 % ) of those celebrating this twelvemonth desire to suffer local businesses in their residential district by purchase from them this Valentine ’s Day . 38 % say they prefer to bribe from an independent business compared to 19 % who say they would prefer to buy from Amazon .
Nearly two in five ( 38 % ) want to buy something one - off and unequalled for their love ones this Valentine ’s Day , while a quarter ( 23 % ) are have a gift especially made this year .
have the best online angstWith the shop class close , Valentine ’s shopper are reporting anxiousness around natural endowment buying this year . For 27 % of those celebrating , 2021 will be the first twelvemonth they have bribe a Valentine ’s gift online . 37 % say shopping online is difficult because they ca n’t see what they ’re purchase , while one in three ( 33 % ) are worried their gift wo n’t get in on time if they order online .

But findings also advise that barriers to buy local exist – more than half of those who plan to celebrate Valentine ’s ( 54 % ) tell they ’d be more potential to shop at with local occupation if they offered a quick and efficient local manner of speaking service
serve local businesses deliver the goodsTo supporter local London businesses make the most of the Valentine ’s Day chance , Addison Lee has establish AL Now – a two - hour , rapid delivery religious service that gives local London businesses a better , faster way to deliver to their customers .
Liam Griffin , chief operating officer of Addison Lee : “ In the run up to Valentine ’s Day , London ’s high streets would usually be fill with shopper seeking a special talent for a special someone . This year the streets may be empty but local London stage business still have an chance to seize the market by offering client the perfect Valentine ’s computer software render to their threshold .

“ It ’s encouraging to see people backing local businesses by buy at with them this Valentine ’s . As a company that has call London home for 45 years , we are proud to do our bit to support businesses at the heart of every London community - connecting them with their customers and put up a peculiar delivery experience with every purchase . ”
For more information : Addison Leewww.addisonlee.com