Flowers and plants are becoming an increasingly more important section for supermarket - it is even pronounce that this is the quickest - grow department in stores . So , no curiosity that they have become indispensable at one of the biggest fresh produce shows in the US market industry ; the PMA Fresh Summit Conference & Expo . The “ Floral Marketplace ” , that has been introduced just a few years ago , is getting a more and more instal spot at the show and this class , our FloralDaily.com squad was again present to make aphoto reportof the show .
On Saturday , October 19 , the Anaheim Convention Center in Anaheim ( CA ) close its doorway of the two - day PMA Fresh Summit Expo . With 1000 + exhibitors , It is a major exhibition for the fresh produce industry , but the number of floral exhibitor is growing each year . Again this year , the flowered section increase . At the so - called " Floral Marketplace " , over 140 companies showed their products and services .
So what was on showing ? First of all , one could not miss out on the bouquets which were presented in all sort of construct . The variety of bloom was huge , but we could notice some trends ; leaf and greens are doing well as well as light-green industrial plant and the sluttish to care succulent . Also , more and more growers start to introduce genus Ranunculus , gerberas and paeony . In cosmopolitan , the interest for new flower type and varieties was high .
fall into place here for the photo news report . The range of colors was plausibly even bragging as more and more growers now master different technique to dye , spray or airbrush their flower . Even some glow in the obscure flush were on exhibit .
With a courteous concept and good looking flowers , supermarket can carry consumers to buy their flower , but how to make them hail back . That ’s where the consumer experience comes in . A good experience will make them fare back for more . Therefore , several post harvest home solution for growers and retailers were on showing as well .
Another tendency , which is already hot in Europe and now seems to slow add up to the US is sustainability . In Europe , many supermarkets are moving away from plastic and particularly non - recyclable charge plate . At the show , several growers and publicity supplier showed their sustainable solutions yearling sleeve and container .
Click here for the exposure theme .
Novelties displayIn total , 1,200 bracing produce shower showcased their products and servicing at the PMA . Special attention was paid to the fallal of the exhibit companies . Also , the floral exhibitors had the hypothesis to showcase their gewgaw . In the hall , they were on presentation all together . Click here to see all floral novelties .
Horticultural suppliersOver the last year , more hort suppliers have found their way to the PMA , of course with the suppliers in their viewing . Our colleagues of HortiDaily also paid them a sojourn , click here for the photo report of horticultural suppliers and greenhouse agriculturist at the PMA .
PMA 2020PMA ’s 2010 Fresh Summit Convention & Expo is scheduled Oct. 15 - 17 in Dallas , Texas , USA .
© FloralDaily.com/Elita Vellekoop
